Delivered by STACK September, 2012: Juke
Packed with disorientating design and impassioned writing, Juke is a music magazine that pulls the reader into the sweaty thick of the crowd for a fascinating and unashamedly weird view of the artists and scenes it covers. Mixing music with fashion, it specialises in long and atmospheric photo shoots that punctuate the interviews and profile pieces and create a vision of the world that is entirely unique.
The Stack Interview
What is Juke?
It’s a biannual magazine about music.
What makes it different to the rest?
It’s noisier. Everything – from the art direction by our resident iconoclast Yassa Khan, to the characters in it, to the fashion, to the contributors we work with – takes the road less traveled. No reviews – our readers are the only critics who matter. A lot of cross-pollination between digital and print universes, while making the most of each’s strengths.
Only Juke would spend six months pestering Frank Zappa’s widow to get into his Laurel Canyon estate and iconic home studio. Or get both a stereoscopic porn editor and Turner Prize-winning artist Wolfgang Tillmans to shoot Ariel Pink in the same week.
Who makes Juke?
About three and a half people. And a LOT of the world’s most incredible contributors.
Who reads it?
Music lovers who don’t need crib notes from old guys to love or hate something. Interesting people between the ages of 15 and 50, if our parties are anything to go on.
Why do you work in magazines?
We couldn’t find a magazine that got across the vitality, weirdness, fun and sexiness of music; so we had to make one ourselves. We wanted something vital and fun like the Face, with the rabid music tastes of Creem, but for a generation that lives predominantly online, unless something really, really special comes along.
This one! Although Vol.03 was strong, with the flirty Varg Vikernes interview, and Wu-Tang’s Raekwon and the Chicago footwork photo story. Juke Vol.02 where we broke a nascent Odd Future was a benchmark in terms of how Juke looked and felt. But each issue has those escapades and the eccentric mix of faces and voices and we try to get better every time.
Where do you see Juke in five years?
Framed, in Slayer’s guest loo.