Say bonjour to Anorak

by Steve Watson in April 2011
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At the end of last year Anorak quietly launched a German version of their brilliant children’s magazine, and now they’re getting ready to charm the French speaking world as well. The French version launches on 27 April with 5,000 copies in 50 shops around France, and plans are in place for expansion into Canada, Belgium and Switzerland in the autumn.

Art director Rob Lowe will be overseeing the project (though the bulk of the design work has been done by new recruit Lewis Smith). Could this be the start of a slew of British independents launching in foreign languages? It’d be interesting to see what the French made of Lowe’s other magazine project, food magazine Fire & Knives…





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